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AWESTRUCK ADVERTISEMENT The students of grade 11 and 12 were given the topic of “Awestruck Advertisements”. The main aim of this activity is to collect the information regarding the effect of advertisement on the sales of products in India, Japan, Srilanka and China. Students were asked to prepare PPT presentation about a common product of the above mentioned four countries to make a comparative study on its advertising methodologies. Graphical representations highlighting the impact of sales in India and the chosen country were made. Students were asked to create an advertisement using ICT (Information and Communication Technology) Creative and thinking skills were developed by conducting slogan writing competitions. Students were also trained to prepare a questionnaire to evaluate the impact of advertisement and represent the same in the form of pie chart. OUTCOME Subject knowledge will be gained in all fields’ through practical approach. They can develop innovative ideas by exploring the technology. Students were able to gain knowledge through ICT which helped them to create advertisement with the help of their creativity and imagination. They were able to analyse and compare the effects of different media of advertisements.
Posted on Saturday, December 29, 2018